Advertising Quote by David Ogilvy
“Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine.”
About This Quote
Source Book: Confessions of an Advertising Man, 1963
Ads should be honest and family‑friendly; never deceive or mislead.
In simple terms: Write ads you’d be proud to share with family.
Key Takeaway
Create truthful, respectful advertising.
Themes
honesty
family values
advertising ethics
trust
Mood
ethical
professional
Type
advertising
business
When to use this quote
- marketing campaigns
- product packaging
- media planning
Key Concepts
integrity
consumer protection
brand reputation
Questions to Reflect On
- What values guide your marketing decisions?
- How do you balance persuasion with truth?
A Different Perspective
Commercial pressure may tempt exaggeration.
