Happiness Quote by Jarod Kintz
““Online social networks are cups. Nobody cares which cup they drink from—they only care about the beverage inside, the content. When you create content people are greedy for, you need not fear a social network dying, because you’ll just pour your beverage into the cup that people are currently quenching their thirst from.””
About This Quote
Source Speech: Social Media Strategy Talk, 2020
The value of content lies in its substance, not the platform; great content finds an audience regardless of where it’s posted.
In simple terms: Content matters more than the platform.
Key Takeaway
Focus on creating valuable content.
Themes
content
audience
platforms
strategy
value
Mood
optimistic
strategic
Type
insightful
motivational
When to use this quote
- blogging
- video creation
- podcasting
- social media campaigns
Key Concepts
network effects
attention economy
digital marketing
Questions to Reflect On
- How can you make your content platform‑agnostic?
- What core value does your audience seek?
A Different Perspective
If the platform changes, audience habits may shift, reducing reach.
![“Though we feel extremely connected through all this technology [social networks], there's also this disconnect that happens. Because you're not actually talking to anyone. You're not actually meeting them for coffee. To me, social media is about "you". It's like, "Well, twenty people like this…” quote by Gerard Way](https://sms4smile.com/quotes/img-quotes/c55/gerard-way-1061_coffee_though-we-feel-extremely-connected-throu_299101.jpg)
