Advertising Quote by David Ogilvy Download Open image “What you say in advertising is more important than how you say it.” — David Ogilvy ★ ★ ★ ★ ★ 2.7 out of 5 (9 ratings) Copy quoteShare Advertising Important Marketing
It is true that advertising often gives information and is valuable for doing so, but some forms of advertising give precious little information, and… — Randal Marlin Copy Share Image
Sometimes the most important job advertising can do, is to clarify the obvious. — Jay Chiat Copy Share Image
Advertising is, of course, important because advertise is the final design. It's the last layer that speaks to the customer, that tells them what… — Tom Ford Copy Share Image
Advertising works most effectively when it's in line with what people are already trying to do. — Mark Zuckerberg Copy Share Image
It is very likely that many firms spend more on advertising than, for their own best interests, they should. — Michael Schudson Copy Share Image
Advertising is judged not by what it says, but by what the consumer thinks it says. — Kenneth Roman Copy Share Image
Advertising is the art of the tiny. You have to tell a complete a story and deliver a complete message in a very encapsulated… — Dick Wolf Copy Share Image
In writing advertising it must always be kept in mind that the customer often knows more about the goods than the advertising writers because… — John Wanamaker Copy Share Image
The best advertising and the best communication when it comes to business is that which makes you smile, that which makes you think, that… — Frank Luntz Copy Share Image
“Advertising is just a slightly more scalable form of creating demand than door-to-door sales.” — Ryan Holiday Copy Share Image
Advertising is so touchy-feely. You have to speak to the psyche of the people. I'm not very good at that. — Thomas Peterffy Copy Share Image
I figure that my staff will be less reluctant to work overtime if I work longer hours than they do. — David Ogilvy Copy Share Image
In most agencies, account executives outnumber the copywriters two to one. If you were a dairy farmer, would you employ twice as many milkers… — David Ogilvy Copy Share Image
“Your alcoholics may include some of your brightest stars. The problem is to identify them, protected as they always are by their secretaries and… — David Ogilvy Copy Share Image
It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big… — David Ogilvy Copy Share Image
Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if… — David Ogilvy Copy Share Image
Once upon a time I was riding on the top of a First Avenue bus, when I heard a mythical housewife say to another,… — David Ogilvy Copy Share Image
In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create. — David Ogilvy Copy Share Image
Consumers don't think how they feel. They don't say what they think and they don't do what they say. — David Ogilvy Copy Share Image
The worst fault a salesman can commit is to be a bore. Foster any attempt to talk about other things; the longer you stay… — David Ogilvy Copy Share Image
I saw this anti-drug commercial that showed a kid smoking pot in his dad's room with his friend. This kid finds a gun, the… — Bill Maher Copy Share Image
“Salesmanship is usually the art of making it the prospect’s problem, the salesperson’s need or desire to earn money.” — Mokokoma Mokhonoana Copy Share Image
Advertising justifies its existence when used in the public interest-it is much too powerful a tool to use solely for commercial purposes. — Howard Gossage Copy Share Image
We have the capital, the resources, and the technology that we need to build a mobile advertising platform across the planet. — Naveen Tewari Copy Share Image
“Never run advertising until the major publicity possibilities have been exploited.” — Al Ries Copy Share Image
God never talks. But the devil keeps advertising, Father. The devil does a lot of commercials. — William Peter Blatty Copy Share Image
I like Valentine's Day. The trouble is the florists and the candy-makers and the card people are all advertising so much, you don't dare… — Andy Rooney Copy Share Image
I happened to be spotted by a modeling agent who offered me a part-time job at 16. Everything happened very quickly after that -… — Dia Mirza Copy Share Image
They say that Madison Avenue will only pay high dollars in advertising if they get the 18-35 age range. — Sharon Gless Copy Share Image
“There's not a branch of publishing or broadcasting that doesn't depend in some way on advertising. It'd be like an aquarium without water. Why,… — Haruki Murakami Copy Share Image
I've driven people mad on films that I've made - I want more takes; I want to try new lines. Then I want to… — Hugh Grant Copy Share Image
