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Customer Quote by W. Edwards Deming

“We must satisfy our customers.” quote by W. Edwards Deming
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“We must satisfy our customers.”

W. Edwards Deming

About This Quote

Source Book: Out of the Crisis, W. Edwards Deming, 1982

Emphasizes that meeting customer needs is essential for business success.

In simple terms: Customers must be satisfied.

Key Takeaway

Prioritize customer satisfaction.

Themes

quality customer focus business strategy

Mood

focused determined

Type

business leadership

When to use this quote

  • product development
  • service delivery
  • market research
  • customer support

Key Concepts

continuous improvement systems thinking

Questions to Reflect On

  • How can you better understand your customers' needs?
  • What processes need improvement to serve them?
A Different Perspective

Neglecting internal processes can undermine customer satisfaction.

2.4 out of 5 (8 ratings)

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