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Heard Quote by W. Edwards Deming

“We know what we told him, but we don't know what he heard.” quote by W. Edwards Deming
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“We know what we told him, but we don't know what he heard.”

W. Edwards Deming

About This Quote

Communication gaps arise when the sender’s intent and the receiver’s interpretation diverge, leading to misunderstandings.

In simple terms: What we say isn’t always what others hear.

Key Takeaway

Message meaning can be lost in transmission.

Themes

communication interpretation misunderstanding leadership

Mood

analytical cautious

Type

business educational

When to use this quote

  • team meetings
  • customer support
  • teaching
  • cross‑cultural negotiations

Key Concepts

systems thinking feedback loops

Practical Applications

  • clarify messages, ask for feedback
  • use multiple channels

Questions to Reflect On

  • How can you verify that your message was understood?
  • What role does context play in shaping interpretation?
A Different Perspective

Sometimes ambiguity is intentional for flexibility.

3.5 out of 5 (10 ratings)

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