Customer Quote by Greg Thain
““Since the retailers have the data, and since both benefit from its analysis, but only the manufacturer has the specialisation to make it worthwhile, cooperation is necessary.””
About This Quote
Source Conference: Data Collaboration Forum, 2019
Manufacturers and retailers must cooperate because each holds unique value for data use.
In simple terms: Collaboration needed between manufacturers and retailers.
Foster partnerships to leverage shared data.
Themes
Mood
Type
When to use this quote
- supply chain optimization
- marketing analytics
- product development
Key Concepts
Questions to Reflect On
- How can trust be built between parties?
- What incentives encourage collaboration?
Power imbalances may hinder true cooperation.