Brands Quote by Simon Mainwaring

The social business marketplace is effectively forcing brands to engage with consumers on the basis of something that is meaningful to them. More often…

— Simon Mainwaring

Companies and their brands need to reach out and speak directly to consumers, to honor their values, and to form meaningful relationships with them.…

— Simon Mainwaring

If a brand genuinely wants to make a social contribution, it should start with who they are, not what they do. For only when…

— Simon Mainwaring

Socially conscious brands engender more loyalty.

— Daniel Lubetzky

While creating a social brand is a necessary endeavor, building a social business is an investment.

— Brian Solis

There's an adage that is an apt description of the new dynamic at work between brands and consumers connected through social media: People support…

— Simon Mainwaring

The incredible brand awareness and bottom-line profits achievable through social media marketing require hustle, heart, sincerity, constant engagement, long-term commitment, and most of all,…

— Gary Vaynerchuk

“creating “social value” is not merely an abstraction. Companies may create it by using their managerial imagination or by forging strategic alliances. It is…

— Bernardo Kliksberg

Perhaps the most effective way to describe the approach a brand must take is to think of themselves as social cartographers. By that I…

— Simon Mainwaring

If a brand wants to build social communities, capital and influence, it must become the chief celebrant of its community, not its celebrity. This…

— Simon Mainwaring

A lot of brands just push messages out on social media, but that's not what social is about. Social is about engaging. It's about…

— Stephanie McMahon

There is a growing awareness among brands that in order to participate in conversations that are taking place across social networks, they must join…

— Simon Mainwaring