Social media is not about the exploitation of technology but service to community. — Simon Mainwaring Copy Share Image
Social technology gives leaders a vital new platform with which to connect their companies to the myriad stakeholders who have an interest… — Simon Mainwaring Copy Share Image
As a speaker, business leader or marketer of any type, the onus is now on each of us to become equally capable… — Simon Mainwaring Copy Share Image
Like all technology, social media is neutral but is best put to work in the service of building a better world. — Simon Mainwaring Copy Share Image
Refuse to accept the belief that your professional relevance, career success or financial security turns on the next update on the latest… — Simon Mainwaring Copy Share Image
What is sure is that technological change is accelerating in all directions and, like children playing in a fountain, consumers are reveling… — Simon Mainwaring Copy Share Image
Find the human in the technology. The currency marketers trade in has not changed even if the methods have. Emotion is what… — Simon Mainwaring Copy Share Image
The creative destruction that social media is currently unleashing will change more than technology or the leader board of the Fortune 100.… — Simon Mainwaring Copy Share Image
Non-profits must become deeply engaged in the ways that their donor communities are using social technology. — Simon Mainwaring Copy Share Image
Not since the digital revolution in the early '90s has technology placed such a comprehensive burden on business, employees and individuals to… — Simon Mainwaring Copy Share Image
Let's hope brands recognize that the true power of this technology is not its reach but its ability to communicate substance that… — Simon Mainwaring Copy Share Image
Social media companies must combine their mastery of the latest in real-time, location based or augmented reality technologies in the service of… — Simon Mainwaring Copy Share Image
With the never-ending stream of new social technologies, apps and platforms rolling out every day, its easy to get lost in the… — Simon Mainwaring Copy Share Image
In today's social business marketplace Facebook is one of the best places for nonprofits to be discovered and connect with a larger audience on… — Simon Mainwaring Copy Share Image
The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change. — Simon Mainwaring Copy Share Image
Effectively, change is almost impossible without industry-wide collaboration, cooperation and consensus. — Simon Mainwaring Copy Share Image
Transforming a brand into a socially responsible leader doesn't happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify… — Simon Mainwaring Copy Share Image
The launch of Google+ apps sends a powerful signal - the personalized web has begun. What this means is that the way information is… — Simon Mainwaring Copy Share Image
Done correctly, everyone from individual speakers to large organizations can inspire citizens and customers to spread a message using their own social channels, and… — Simon Mainwaring Copy Share Image
Companies, to date, have often used the excuse that they are only beholden to their shareholders, but we need shareholders to think of themselves… — Simon Mainwaring Copy Share Image
No one doubts the enormity of the social challenges we face around the world but one critical element of our response must be the… — Simon Mainwaring Copy Share Image
The companies that make meaningful contributions while also listening to the voices of others are the ones that will genuinely engage their community, who… — Simon Mainwaring Copy Share Image
Corporations, consumers, and citizens must begin acting in concert to create a powerful third pillar of social transformation if we hope to meet the… — Simon Mainwaring Copy Share Image
The theory of social contracts extends as far back as Plato. However, it was the great 18th century social philosophers John Locke, Thomas Hobbes,… — Simon Mainwaring Copy Share Image
Since most corporate competitors have the same problems with sustainability and social reputation, it's worth trying to solve them together. — Simon Mainwaring Copy Share Image
