Changed Quote by Simon Mainwaring
“Find the human in the technology. The currency marketers trade in has not changed even if the methods have. Emotion is what we exchange.”
About This Quote
Source Article: Marketing in the Age of Technology, 2015
Human connection remains the core of marketing, despite evolving tools; emotions are the true currency.
In simple terms: People, not tech, matter most.
Key Takeaway
Prioritize genuine emotional engagement.
Themes
marketing
technology
humanity
Mood
thoughtful
empathetic
Type
business
inspirational
When to use this quote
- social media campaigns
- customer service
- product design
Key Concepts
emotional intelligence
relationship building
Questions to Reflect On
- How do you ensure empathy in digital outreach?
- What emotional needs does your audience have?
A Different Perspective
Over‑reliance on data can ignore feelings.
![“Next came the Patent laws. These began in England in 1624; and, in this country, with the adoption of our constitution. Before then [these?], any man might instantly use what another had invented; so that the inventor had no special advantage from his own invention. The patent system changed this…” quote by Abraham Lincoln](https://sms4smile.com/quotes/img-quotes/449/abraham-lincoln-88_adoption_next-came-the-patent-laws-these-began-in_1828.jpg)
