At 60 miles an hour the loudest noise in this Rolls-Royce comes from the electric clock. — David Ogilvy Clock Copy Share Image
“It is a good idea to start the year by writing down exactly what you want to accomplish, and end the year… — David Ogilvy End The Year Copy Share Image
The advertisers who believe in the selling power of jingles have never had to sell anything. — David Ogilvy Believe Copy Share Image
“It pays to give most products an image of quality – a First Class ticket. This is particularly true of products whose… — David Ogilvy First class Copy Share Image
Never stop testing, and your advertising will never stop improving. — David Ogilvy Advertising Copy Share Image
I can't stand callow amateurs who aren't sufficiently interested in the craft of advertising to assume the posture of students. — David Ogilvy Advertising Copy Share Image
Consumers still buy products whose advertising promises them value for money, beauty, nutrition, relief from suffering, social status and so on. — David Ogilvy Advertising Copy Share Image
I do not regard advertising as entertainment or an art form, but as a medium of information. When I write an advertisement,… — David Ogilvy Advertisements Copy Share Image
Never use jargon words like 'reconceptualize', 'demassification', 'attitudinally', 'judgmentally'. They are hallmarks of a pretentious ass. — David Ogilvy Ass Copy Share Image
The more informative your advertising, the more persuasive it will be. Before people making a buying decision, they have many questions. For… — David Ogilvy Advertising Copy Share Image
At 60 miles an hour the loudest noise in this Rolls-Royce comes from the electric clock. (1958 Rolls-Royce print ad - sometimes… — David Ogilvy Famous Copy Share Image
Never stop testing, and your advertising will never stop improving. Testing was used in advertising decades ago. The internet has made testing… — David Ogilvy Advertising Copy Share Image
The most important word in the vocabulary of advertising is TEST. If you pretest your product with consumers, and pretest your advertising,… — David Ogilvy Advertising Copy Share Image
Do not address your readers as though they were gathered together in a stadium. When people read your copy, they are alone.… — David Ogilvy Addresses Copy Share Image
Our business is infested with idiots who try to impress by using pretentious jargon. — David Ogilvy Business Copy Share Image
Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest. — David Ogilvy Advertising Copy Share Image
Try and inject into every commercial you make a touch of singularity; a bird that will hook on to the consumers mind — David Ogilvy Bird Copy Share Image
One half was sad because I had damaged my reputation. The other half was happy because I had damaged my reputation. — David Ogilvy Half Copy Share Image
You cannot bore people into buying your product - you can only interest them in buying it. — David Ogilvy Bores Copy Share Image
Nobody ever arrives at a very big idea through a conscious, rational thought process. It comes from your unconscious. — David Ogilvy Big idea Copy Share Image
I have a theory that the best ads come from personal experience. Some of the good ones I have done have really… — David Ogilvy Ads Copy Share Image
The majority of business men are not capable of an original thought, simply because they cannot escape the tyranny of reason. — David Ogilvy Business Copy Share Image
