Customers Quote by Steve Blank

“Your job isn’t to build a product; it’s to de-risk a business model. Sometimes the only way to do this is to build something,…

— Alistair Croll

Every business and every product has risks. You can't get around it.

— Lee Iacocca

My client loved risk. Risk, I had learned, was a commodity in itself. Risk could be canned and sold like tomatoes.

— Michael Lewis

Companies face a handful of different risks, whether it is competitors or different market environments. But I think that people focus way too much…

— Mark Zuckerberg

Take risks in order to innovate

— Anna Bligh

With innovation, there is always risk.

— Reggie Fils-Aime

We, as a company, take the most risks in pushing the boundaries on consumer expectations.

— Reggie Fils-Aime

Innovation implies high risk, and with high risk comes failure, so you've got to be prepared for that, but if you don't risk, then…

— Michael Grade

By definition, risk exposes businesses to danger.

— Adena Friedman

Market risk is like taking a plunge into a cool pool ... a lot of people are finding out right now what their risk…

— William J. Bernstein

The biggest risk is not taking any risk... In a world that is changing really quickly, the only strategy that is guaranteed to fail…

— Mark Zuckerberg

“Consumers love novelty; businesses just call it risk”

— Ben Yoskovitz