Without a customer, you don't have a business - all you have is a hobby. — Don Peppers Business Copy Share Image
Being trustworthy requires: Doing the right thing. And doing things right. — Don Peppers Business Copy Share Image
New technologies make it possible for even the mass marketer to assume the role of a small proprietor, doing business again wit… — Don Peppers Assuming Copy Share Image
Customer will create most value for you at point he thinks you're creating most value for him. — Don Peppers Creating Copy Share Image