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Advertising Quote by David Ogilvy

“Candor compels me to admit that I have no conclusive…” quote by David Ogilvy
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“Candor compels me to admit that I have no conclusive research to support my view that jingles are less persuasive than the spoken word. You'd run like hell if a salesman came to your door and began singing at you. Why do it in advertising?”

David Ogilvy

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