Advertising Quote by Will Rogers
“Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.”
About This Quote
Source Speech: Public address, 1935
Investing in product quality reduces the need for advertising.
In simple terms: Better products need less ads.
Improve product before promotion.
Themes
Mood
Type
When to use this quote
- product development
- budget planning
- brand building
Key Concepts
Questions to Reflect On
- How can you measure product improvement?
- What balance of product vs ad spend works?
May ignore market awareness needs.