Working Improving Quote by Ryan Holiday
““Working on improving your product until it screams “Share me with everyone you know”—that’s less fun than buying a back-page ad that everyone (who still reads newspapers) will see.””
About This Quote
Source Interview: The Tim Ferriss Show, 2020
A product should be so compelling that people voluntarily promote it, which is more rewarding than paid ads.
In simple terms: Make products that people want to share.
Create shareable, compelling products.
Themes
Mood
Type
When to use this quote
- startup launch
- branding
- social media campaigns
Key Concepts
Questions to Reflect On
- What makes a product shareable?
- How can you foster organic promotion?
Paid ads may not build lasting loyalty.