Absurd Quote by Tom Robbins

“Corporate & personal branding both require storytelling to be captivating. Stories provide context, meaning & the opportunity for relationship.”

— Ryan Lilly

“The commercial media … help citizens feel as if they are successful and have met these aspirations, even if they have not. They tend…

— Chris Hedges

“Put bluntly, the struggle that so many companies have to differentiate or communicate their true value to the outside world is not a business…

— Simon Sinek

Brands should think of themselves not as storytellers but storybuilders. We plant seeds of content and let our community build on it.

— Amy Pascal

“orient your entire brand toward storytelling by defining and defending a powerful moral of your story in every communication.”

— Jonah Sachs

“Advertising is profoundly manipulative at its core. Its imagery strives to deprive us of realistic ideas about love, sex, beauty, health, money, work, and…

— Jennifer L. Pozner

Storytelling has driven faith and religious practice, keeping them alive for millennia. Just as every hymn, icon, and stained-glass window in a church links…

— Martin Lindstrom

“Contributors and distributors tend to do better at personal branding than takers and fakers.”

— Ryan Lilly

Nothing connects with people like humanity. That doesn't mean you have to tell slice-of-life stories all the time. But you know, with so many…

— David Droga

For a truly effective social campaign, a brand needs to embrace the first principles of marketing, which involves brand definition and consistent storytelling.

— Simon Mainwaring

“Consumers have a hunger for a clear message about the determinants of success and failure in business, and they need stories that offer a…

— Daniel Kahneman

Many media commercials encourage us to believe that if we buy a certain product, we can be physically appealing, or popular, or successful. According…

— John Templeton