Customer Quote by W. Edwards Deming
“'Quality' means what will sell and do a customer some good - at least try to.”
About This Quote
Source Book: Out of the Crisis, W. Edwards Deming, 1982
Quality is defined by market acceptance and delivering real value to customers, not just intent.
In simple terms: Quality means selling and satisfying customers.
Key Takeaway
Focus on delivering value that sells.
Themes
quality
customer focus
business
Mood
pragmatic
analytical
Type
business
advisory
When to use this quote
- product development
- sales strategy
- customer service
- brand reputation
Key Concepts
marketing
value creation
customer satisfaction
Questions to Reflect On
- How can you measure true customer value?
- What steps ensure quality translates to sales?
A Different Perspective
Quality alone doesn't guarantee success without effective distribution.
