Be good Quote by Ron Kaufman
“No one ever delighted a customer by being 'good enough'.”
About This Quote
The quote asserts that merely being adequate never truly satisfies customers; excellence is required.
In simple terms: Good enough never delights customers.
Key Takeaway
Strive for excellence, not adequacy.
Themes
customer service
quality
excellence
Mood
inspirational
challenging
Type
business
customer experience
When to use this quote
- retail
- hospitality
- software
- healthcare
Key Concepts
expectations
value
brand reputation
Questions to Reflect On
- How can you consistently exceed expectations?
- What trade‑offs exist in pursuing perfection?
A Different Perspective
Excellence can be costly and hard to sustain.
