Action Quote by W. Edwards Deming
“It is not enough that top management commit themselves for life to quality and productivity. They must know what it is that they are committed to - that is, what they must do. These obligations cannot be delegated. Support is not enough; action is required.”
About This Quote
Source Book: Out of the Crisis, W. Edwards Deming, 1982
Top management must understand and act on quality commitments themselves; delegating responsibility is insufficient.
In simple terms: Leaders must act on quality, not just pledge.
Key Takeaway
Leaders should embody quality actions.
Themes
leadership
quality
accountability
Mood
determined
serious
Type
business
inspirational
When to use this quote
- manufacturing
- service industries
- process improvement
Key Concepts
Total Quality Management
organizational behavior
Questions to Reflect On
- How can leaders translate commitment into daily practice?
- What systems support sustained quality action?
A Different Perspective
Action alone may be hindered by lack of resources.
