Funny Quote by Gary Marcus
“There are known knowns and known unknowns, but what we should be worried about most is the unknown unknowns.”
About This Quote
Source Interview: The Knowledge Project, 2020
We must focus on the hidden risks—the unknown unknowns—because they can cause unexpected failures.
In simple terms: Beware unseen dangers.
Plan for uncertainty.
Themes
Mood
Type
When to use this quote
- project management
- investment decisions
- policy making
- technology development
Key Concepts
Questions to Reflect On
- How can we uncover hidden risks?
- What methods reduce surprise?
Hard to identify unknown unknowns.