Skip to content

Inspirational Quote by David Ogilvy

“Write the way you talk. Naturally.” quote by David Ogilvy
Download Open image
“Write the way you talk. Naturally.”

David Ogilvy

About This Quote

Source Book: Ogilvy on Advertising, David Ogilvy, 1983

Write in a natural, conversational tone that mirrors everyday speech.

In simple terms: Write like you speak.

Key Takeaway

Adopt a conversational writing style.

Themes

writing communication authenticity

Mood

practical direct

Type

instructional professional

When to use this quote

  • business proposals
  • blog posts
  • social media

Key Concepts

voice clarity marketing copy

Questions to Reflect On

  • When is conversational tone inappropriate?
  • How to balance clarity with professionalism?
A Different Perspective

Over‑casualness may reduce credibility.

4.0 out of 5 (9 ratings)

More by David Ogilvy

Explore all 255 David Ogilvy quotes

More Inspirational quotes

Browse all 114,559 Inspirational quotes