Big idea Quote by David Ogilvy Download Open image “Unless your campaign has a big idea, it will pass like a ship in the night.” — David Ogilvy ★ ★ ★ ★ ★ 4.5 out of 5 (4 ratings) Copy quoteShare Big idea Big ideas Bigs Campaigns Consumers Great business Ideas Marketing Night Ships
A campaign gives you focus. You wake up to a different hotel alarm clock every day, but you know your mission. — John Dickerson Copy Share Image
Keeping the ship on course will be the first and most difficult order of business. Everyone is going to be piloting their organization through… — Grant David McCracken Copy Share Image
I think it could get passed in a lame duck? Probably tough. But impossible? No, or I wouldn't be wasting my time. It's going… — John Kasich Copy Share Image
Solutions-oriented campaigning with a little passion and a little humor; I think that will go a long way. I think people are desperate for… — Laura Ingraham Copy Share Image
I'd like the campaigning to be about all the things they're not going to do. Just tell me what you're not going do! Don't… — Lewis Black Copy Share Image
The word 'campaign' is a war term. So when you go into a campaign you just prepare to go to war. If you think… — Nancy Pelosi Copy Share Image
I think my major challenge, very frankly, is to maintain the traction, ... I've seen many campaigns here in the state of New Hampshire… — John McCain Copy Share Image
In two weeks, I will send this Congress a budget filled with ideas that are practical, not partisan. — Barack Obama Copy Share Image
I figure that my staff will be less reluctant to work overtime if I work longer hours than they do. — David Ogilvy Copy Share Image
In most agencies, account executives outnumber the copywriters two to one. If you were a dairy farmer, would you employ twice as many milkers… — David Ogilvy Copy Share Image
“Your alcoholics may include some of your brightest stars. The problem is to identify them, protected as they always are by their secretaries and… — David Ogilvy Copy Share Image
It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big… — David Ogilvy Copy Share Image
Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if… — David Ogilvy Copy Share Image
Once upon a time I was riding on the top of a First Avenue bus, when I heard a mythical housewife say to another,… — David Ogilvy Copy Share Image
In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create. — David Ogilvy Copy Share Image
Consumers don't think how they feel. They don't say what they think and they don't do what they say. — David Ogilvy Copy Share Image
The worst fault a salesman can commit is to be a bore. Foster any attempt to talk about other things; the longer you stay… — David Ogilvy Copy Share Image
I am not going to make promises I can't keep. I am not going to talk about big ideas like single-payer and then not… — Hillary Clinton Copy Share Image
I really like Kickstarter because you don't have to be a Medici to fund the arts and sciences or to get behind a big… — Lisa Gansky Copy Share Image
Believe in something larger than yourself... get involved in the big ideas of your time. — Barbara Bush Copy Share Image
It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big… — David Ogilvy Copy Share Image
The only big ideas I've ever had came from daydreaming, but modern life keeps people from daydreaming. Every moment of the day your mind… — Paul MacCready Copy Share Image
People laugh at me because I use big words. But if you have big ideas, you have to use big words to express them,… — Anonymous Copy Share Image
All the big ideas for getting us onto a lower carbon trajectory involve a lot of people doing a lot of work, and that's… — Van Jones Copy Share Image
“The path to success involves two parts. Part One is all about imagination and dreaming up a big idea. Part Two is all about… — Clay Clark Copy Share Image
You never know when some small thing will lead to a big idea. Travel is very inspirational - but it's in the ordinary that… — Adriana Trigiani Copy Share Image