I don't think consoles are necessarily our best opportunity for 'World of Warcraft.' — Michael Morhaime Copy Share Image
We're basically responsible for making sure you have a great time. If you buy a Blizzard game, we want that to be… — Michael Morhaime Copy Share Image
'World of Warcraft' was not always a smooth situation. People who played 'World of Warcraft' during the first year can attest to… — Michael Morhaime Copy Share Image
Blizzard has definitely evolved around crunch. In our early days, we crunched crazy hours to get the games done. — Michael Morhaime Copy Share Image
From a development standpoint, at Blizzard Entertainment one of our values of course is commitment to quality. — Michael Morhaime Copy Share Image
'Diablo 3' was never really designed to be an eSport, and not every game necessarily needs to be an eSport. — Michael Morhaime Copy Share Image
There is definitely a trend of broadening the idea of who a gamer is. — Michael Morhaime Copy Share Image
BlizzCon is a great example of how positive and uplifting gaming can be. — Michael Morhaime Copy Share Image
One of the things I think has been important for Blizzard is maintaining the direct relationship with our players. Having a platform… — Michael Morhaime Copy Share Image
We love BlizzCon. It's great. It's our favorite thing to do. But first and foremost, we're a game company, and we have… — Michael Morhaime Copy Share Image
'Lost Vikings' and 'Rock 'n' Roll Racing' were pretty critical games to us. We got some acclaim as a result, some video… — Michael Morhaime Copy Share Image
I mean, Blizzcon is a great event for us. It's a way that we can basically say 'thank you' to our most… — Michael Morhaime Copy Share Image
Well, 'Diablo III' went from no players to over 10 million in a very short period of time. It's really difficult to… — Michael Morhaime Copy Share Image
When we started Blizzard, we just wanted to make great games. What we realized is that the games we create are really… — Michael Morhaime Copy Share Image
The great thing about 'World Of Warcraft' is that you can sit down in your lunch hour and do a couple of… — Michael Morhaime Copy Share Image
A lot of games that preceded 'Warcraft' made the assumption that this type of game wouldn't appeal outside the hard-core audience, so… — Michael Morhaime Copy Share Image
Activision and Blizzard both believe that we're in an expanding market where we can reach more people across multiple platforms, geographies and… — Michael Morhaime Copy Share Image
When you look at how players experienced 'Diablo' I and II, there was a great desire to meet up and trade items… — Michael Morhaime Copy Share Image
We'd really like for BlizzCon to be something that the people who really really want to go, if this is something you're… — Michael Morhaime Copy Share Image
At the time we started working on 'World of WarCraft,' I think there was a limiting belief in the games industry and… — Michael Morhaime Copy Share Image
Activision is structured with independent studios and they give their independent studios quite a bit of autonomy. — Michael Morhaime Copy Share Image
It was controversial when we were settling on what the races should be in 'Warcraft 3!' — Michael Morhaime Copy Share Image
When we were making games in the early '90s for the Super Nintendo and the Sega Genesis, popular games didn't have any… — Michael Morhaime Copy Share Image
If we were to choose to do something on a console, the merger with Activision is going to be extremely helpful. — Michael Morhaime Copy Share Image
Our first console game was 'RPM Racing.' We started and released that project in that same year we founded the company, 1991. — Michael Morhaime Copy Share Image
Our original mission and values consisted of four simple words that formed our foundation: 'We make great games.' We crafted that statement… — Michael Morhaime Copy Share Image
I think every year we get better at running BlizzCon. The scale of the event is so large and I think people… — Michael Morhaime Copy Share Image
We created BlizzCon as a celebration of our global community, but not everyone can travel to the show, so the virtual ticket… — Michael Morhaime Copy Share Image
We looked at the sales of 'Warcraft III,' which at the time was the bestselling PC game of all time, and we… — Michael Morhaime Copy Share Image
We felt it was very likely the fee would be a deterrent for people, and that 'WoW' would not sell as quickly… — Michael Morhaime Copy Share Image
Activision has their own games. Blizzard has our own games. We're not going to go in and fire their people and they… — Michael Morhaime Copy Share Image
When you think about 'World of Warcraft' as a social network, and you think about the future version of Battle.net as Blizzard's… — Michael Morhaime Copy Share Image
We'd always felt that it would be cool to put the player into the world of 'Warcraft' as a single character, exploring… — Michael Morhaime Copy Share Image
A lot of the successful Blizzard games that you know actually grew out of failed projects. That was the case with 'World… — Michael Morhaime Copy Share Image
I've met several times with the Activision guys and we've talked at length about Blizzard's philosophy on game development and game publishing… — Michael Morhaime Copy Share Image
Well, the team that created 'Starcraft 2' is probably the most experienced real-time strategy team in the industry - there are members of that… — Michael Morhaime Copy Share Image
'StarCraft II' is a really great game. It appeals to players on multiple different levels. — Michael Morhaime Copy Share Image
A lot of games that preceded 'Warcraft' made the assumption that this type of game wouldn't appeal outside the hard-core audience, so that's what… — Michael Morhaime Copy Share Image
Our original mission and values consisted of four simple words that formed our foundation: 'We make great games.' We crafted that statement before we… — Michael Morhaime Copy Share Image
The great thing about 'World Of Warcraft' is that you can sit down in your lunch hour and do a couple of quests and… — Michael Morhaime Copy Share Image
As you start to see more respected advertisers coming in and looking at esports, you're going to find that there's a lot of interest. — Michael Morhaime Copy Share Image
'Diablo 3' was never really designed to be an eSport, and not every game necessarily needs to be an eSport. — Michael Morhaime Copy Share Image
I don't think consoles are necessarily our best opportunity for 'World of Warcraft.' — Michael Morhaime Copy Share Image
If we can help to make the interactions between folks online safer and more friendly, that would make it all more fun and more… — Michael Morhaime Copy Share Image
The development of gaming in Asia usually serves as the marker for how their company predicts the development of gaming will go globally. — Michael Morhaime Copy Share Image
A lot of the successful Blizzard games that you know actually grew out of failed projects. That was the case with 'World of Warcraft.'… — Michael Morhaime Copy Share Image
