A lot of games that preceded 'Warcraft' made the assumption that this type of game wouldn't appeal outside the hard-core audience, so… — Michael Morhaime Copy Share Image
We felt it was very likely the fee would be a deterrent for people, and that 'WoW' would not sell as quickly… — Michael Morhaime Copy Share Image
When you launch a game, you really don't know how many people are going to show up. — Michael Morhaime Copy Share Image
We'd really like for BlizzCon to be something that the people who really really want to go, if this is something you're… — Michael Morhaime Copy Share Image
Activision has their own games. Blizzard has our own games. We're not going to go in and fire their people and they… — Michael Morhaime Copy Share Image
I think people are interested in watching what they know and what they care about, so as you have more people where… — Michael Morhaime Copy Share Image
Activision and Blizzard both believe that we're in an expanding market where we can reach more people across multiple platforms, geographies and… — Michael Morhaime Copy Share Image
I think that gaming is more fun when you're playing with people that you know. — Michael Morhaime Copy Share Image
I am surprised by the level of toxicity sometimes that exists online, especially where people can say things anonymously. — Michael Morhaime Copy Share Image
We're definitely thrilled that so many people around the world were excited to pick up their copy of 'Diablo III' and jump… — Michael Morhaime Copy Share Image
I think every year we get better at running BlizzCon. The scale of the event is so large and I think people… — Michael Morhaime Copy Share Image
'World of Warcraft' was not always a smooth situation. People who played 'World of Warcraft' during the first year can attest to… — Michael Morhaime Copy Share Image
Well, the team that created 'Starcraft 2' is probably the most experienced real-time strategy team in the industry - there are members of that… — Michael Morhaime Copy Share Image
'StarCraft II' is a really great game. It appeals to players on multiple different levels. — Michael Morhaime Copy Share Image
A lot of games that preceded 'Warcraft' made the assumption that this type of game wouldn't appeal outside the hard-core audience, so that's what… — Michael Morhaime Copy Share Image
Our original mission and values consisted of four simple words that formed our foundation: 'We make great games.' We crafted that statement before we… — Michael Morhaime Copy Share Image
The great thing about 'World Of Warcraft' is that you can sit down in your lunch hour and do a couple of quests and… — Michael Morhaime Copy Share Image
As you start to see more respected advertisers coming in and looking at esports, you're going to find that there's a lot of interest. — Michael Morhaime Copy Share Image
'Diablo 3' was never really designed to be an eSport, and not every game necessarily needs to be an eSport. — Michael Morhaime Copy Share Image
I don't think consoles are necessarily our best opportunity for 'World of Warcraft.' — Michael Morhaime Copy Share Image
If we can help to make the interactions between folks online safer and more friendly, that would make it all more fun and more… — Michael Morhaime Copy Share Image
The development of gaming in Asia usually serves as the marker for how their company predicts the development of gaming will go globally. — Michael Morhaime Copy Share Image
A lot of the successful Blizzard games that you know actually grew out of failed projects. That was the case with 'World of Warcraft.'… — Michael Morhaime Copy Share Image
