Around the world Quote by Michael Morhaime
“We're definitely thrilled that so many people around the world were excited to pick up their copy of 'Diablo III' and jump in the moment it went live.”
About This Quote
Source Speech: E3 2012 Announcement, Michael Morhaime, 2012
Excitement over a new game release shows how shared enthusiasm fuels community engagement.
In simple terms: People get excited when a game launches.
Key Takeaway
Leverage hype to build lasting player communities.
Themes
gaming
community
excitement
Mood
enthusiastic
energetic
Type
marketing
community‑building
When to use this quote
- game release parties
- online forums
- social media campaigns
Key Concepts
launch events
viral marketing
fan culture
Questions to Reflect On
- How can you keep players engaged after launch?
- What community actions sustain excitement?
A Different Perspective
Hype can fade quickly without follow‑up content.
