“If I do any company analysis at all, I almost always ask two specific questions related to this topic: What does this… — Victor Cheng Copy Share Image
“To test the sub-hypothesis “Client has a strong, sustainable competitive advantage in the market,” you need to understand the differences between the… — Victor Cheng Copy Share Image
“(sometimes it makes sense to buy a competitor in order to shut it down) as a way to boost industry prices.” — Victor Cheng Copy Share Image
“Candidate: To better understand what’s going on for Omega & Omega and its industry, we need to look at four key areas:… — Victor Cheng Copy Share Image
“If your client isn’t winning in the marketplace, ask, “What is the competitor doing that we aren’t?” — Victor Cheng Copy Share Image
“Competitor Behaviors Answer these questions: What strategic choices do key competitors make? Who are their customers? What products do they offer? What… — Victor Cheng Copy Share Image
“Competitor behaviors (customer segments, products, pricing strategy, distribution strategy, brand loyalty)” — Victor Cheng Copy Share Image
“Hypothesis: Introducing XYZ product makes sense. Favorable customer factors Favorable competitive environment Favorable company operations factor Favorable aspects related to the product” — Victor Cheng Copy Share Image
“The balanced candidate would instead numerically measure what percentage of the total decline in profits is attributable to the decline in sales… — Victor Cheng Copy Share Image
“Below are some of these initial questions: Who is the customer? What are the customer’s segment needs? What is each segment’s price… — Victor Cheng Copy Share Image
“The Mergers and Acquisitions Framework You might use the mergers and acquisitions framework to address cases in which one company wants to… — Victor Cheng Copy Share Image
“The more concentrated the competition, the more you have to worry about it. If you don’t realize when a case involves high… — Victor Cheng Copy Share Image
“consumer demand is strong, growing, and likely to stay that way.” Depending on the case interview format your interviewer uses, you will… — Victor Cheng Copy Share Image
“Having personally entered markets in which there supposedly was no competition, I can tell you that lack of direct competition doesn’t mean… — Victor Cheng Copy Share Image
“Once you understand the company’s distribution channel mix (the percentage of sales from each channel), you typically will want to compare it… — Victor Cheng Copy Share Image
“If customers are more concentrated, then the customers can demand (and get) big price discounts. If suppliers (the client’s company and its… — Victor Cheng Copy Share Image
“In the market you’re analyzing, it’s useful to know if there are a lot of small customers or only one or two… — Victor Cheng Copy Share Image
“The rest of the industry appears to have grown sales by 10 percent, with profits growing proportionally. This indicates that the industry-wide… — Victor Cheng Copy Share Image
“If you understand the revenue concentration in a few key competitors (or the lack thereof), you get a sense of how much… — Victor Cheng Copy Share Image
“Candidate: Given this circumstance, my revised hypothesis is that to jump-start growth, Omega & Omega has to find some way to participate… — Victor Cheng Copy Share Image
“What Are Each Segment’s Distribution Channel Preferences? A distribution channel, or sales channel, is a company’s means of reaching and selling to… — Victor Cheng Copy Share Image
“If you were to determine in this branch of the analysis that the client had only a modest and temporary competitive advantage… — Victor Cheng Copy Share Image
“Based on the initial analysis, I recommend that the company expand Program B in the short term for the following reasons: Currently,… — Victor Cheng Copy Share Image
“Candidate: Because digital advertising is the only segment that’s growing, we need to understand more about what’s going on with customers, so… — Victor Cheng Copy Share Image
“Here are the types of questions I consider asking during product analysis: What is the nature of the product? (What are its… — Victor Cheng Copy Share Image
“Candidate: I sense we’re just missing something critical. Something is causing this to happen. Either customers have changed in a way that… — Victor Cheng Copy Share Image
“If your client can’t beat the competitor in its area of strength, one strategic option is to refocus your client’s business on… — Victor Cheng Copy Share Image
“For example, does one customer segment care a lot about speed of delivery but another cares about order customization? Or does one… — Victor Cheng Copy Share Image
“consider whether intangible assets such as brand names, reputation, and culture are relevant in testing the hypothesis. For example, if a no-name… — Victor Cheng Copy Share Image
“I’d like to know the components of revenue. For example, do we know if there’s a change in revenue per account or… — Victor Cheng Copy Share Image
“Hypothesis: The client should enter one segment of the XYZ market. One segment of the market is growing and attractive. Client has… — Victor Cheng Copy Share Image
“Hypothesis: Client should enter the XYZ market. Consumer demand is strong, growing, and likely to stay that way. Client has a strong,… — Victor Cheng Copy Share Image
“If there isn’t any obvious segmentation pattern, avoid stating the segmentation pattern you want to see. Instead, phrase your question such that the interviewer… — Victor Cheng Copy Share Image
“Consultants use four tools to solve clients’ biggest problems. You can use the exact same tools to tackle any type of case interview: Hypothesis… — Victor Cheng Copy Share Image
“You will do one of two things as soon as you’ve exhausted what you can determine mathematically in the case: (1) Refine your hypothesis… — Victor Cheng Copy Share Image
“(In practice, most consultants will try up to 20 segmentation patterns and discover the most insightful one only through trial and error.)” — Victor Cheng Copy Share Image
“the rest of the industry is experiencing some kind of growth—either more accounts or more billings per account. Is comparable data for the rest… — Victor Cheng Copy Share Image
“Nothing you said in your synthesis supported your point on unwinding Program B. You need to say, “After the short-term crisis has passed, it… — Victor Cheng Copy Share Image
“The rest of the industry appears to have grown sales by 10 percent, with profits growing proportionally. This indicates that the industry-wide profit margin… — Victor Cheng Copy Share Image
“The Mergers and Acquisitions Framework You might use the mergers and acquisitions framework to address cases in which one company wants to acquire or… — Victor Cheng Copy Share Image
“This structure synthesizes what you know, indicates what else you need to know, and lays out your plan to address those remaining issues. Use… — Victor Cheng Copy Share Image
“the consultant’s process was the exact process consulting firms value. It was linear, logical, and based on facts (and reasonable estimates of them); it… — Victor Cheng Copy Share Image
“In consulting, you always pick and choose your words carefully, because you need to be able to back up anything you say. If you… — Victor Cheng Copy Share Image
“The framework consists of four key components. I draw this framework as four distinct boxes, but you could quite easily redraw it as an… — Victor Cheng Copy Share Image
