Bores Quote by David Ogilvy
“The worst fault a salesman can commit is to be a bore… Pretend to be vastly interested in any subject the prospects shows an interest in.”
About This Quote
Source Book: Confessions of an Advertising Man, 1963
A salesperson loses effectiveness when they are dull; showing genuine curiosity about a prospect’s interests engages them.
In simple terms: Boring salespeople fail; be genuinely interested.
Show real interest to connect.
Themes
Mood
Type
When to use this quote
- client meetings
- networking events
- cold calls
- product demos
Key Concepts
Questions to Reflect On
- How can you practice authentic curiosity?
- What signals show you’re truly engaged?
If interest feels forced, it can seem insincere.