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Business Quote by Howard Schultz

“While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee—we offer a community gathering place where people come together to connect and discover new things.” quote by Howard Schultz
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“While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee—we offer a community gathering place where people come together to connect and discover new things.”

Howard Schultz

About This Quote

Source Company: Starbucks corporate mission statements, 1990s

Starbucks aims to be a community hub, not just a coffee seller, fostering connection and discovery.

In simple terms: Starbucks is about community, not just coffee.

Key Takeaway

Create welcoming spaces for people.

Themes

community connection experience brand hospitality

Mood

warm inviting energetic

Type

mission brand inspirational

When to use this quote

  • café ambience
  • local events
  • co‑working spaces
  • neighborhood meetings

Key Concepts

social gathering brand identity customer experience

Questions to Reflect On

  • How can a brand balance community focus with product excellence?
  • What community needs does your space fulfill?
A Different Perspective

May overlook product quality in favor of ambience.

4.6 out of 5 (8 ratings)

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