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Bigs Quote by Frank Zappa

“The Very Big Stupid is a thing which breeds by eating The Future. Have you seen it? It sometimes disguises itself as a good-looking quarterly bottom line, derived by closing the R&D department.” quote by Frank Zappa
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“The Very Big Stupid is a thing which breeds by eating The Future. Have you seen it? It sometimes disguises itself as a good-looking quarterly bottom line, derived by closing the R&D department.”

Frank Zappa

About This Quote

Source Interview: Zappa on Business and Innovation, 1979

A short-sighted focus on immediate profit can destroy long‑term potential, especially when R&D is cut.

In simple terms: Prioritizing short‑term gains harms future growth.

Key Takeaway

Guard long‑term innovation over quick profits.

Themes

innovation short‑termism business ethics

Mood

cautious critical analytical

Type

advice warning insight

When to use this quote

  • corporate budgeting
  • product development
  • technology investment
  • R&D decisions

Key Concepts

future thinking resource allocation strategic planning

Questions to Reflect On

  • How do you balance quarterly results with future R&D?
  • What safeguards can prevent cutting essential innovation?
A Different Perspective

Short‑term profit may be necessary for survival in some crises.

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