Blocked Quote by David Ogilvy
“The creative process requires more than reason. Most original thinking isn't even verbal. It requires 'a groping experimentation with ideas, governed by intuitive hunches and inspired by the unconscious.' The majority of business men are incapable of original thinking because they are unable to escape from the tyranny of reason. Their imaginations are blocked.”
About This Quote
Source Book: Confessions of an Advertising Man by David Ogilvy, 1963
Original ideas arise from intuition and unconscious exploration, not just logical analysis; business leaders often suppress this by over‑relying on rationality.
In simple terms: Creativity needs intuition, not just logic.
Cultivate intuition alongside analysis.
Themes
Mood
Type
When to use this quote
- product development
- marketing strategy
- leadership training
- creative workshops
Key Concepts
Questions to Reflect On
- How can you balance data with gut feeling?
- What practices free your unconscious mind?
Over‑emphasis on data can stifle spontaneous insight.