Customers Quote by Ben Horowitz

“How can we walk away from requirements that we know to be true to pursue something that we think will help?” It turns out…

— Ben Horowitz

“out the right product is the innovator’s job, not the customer’s job.”

— Ben Horowitz

“For a company to innovate, it must create products and services that let consumers perform a job faster, better, more conveniently, and/or less expensively…

— Anthony Ulwick

Most of all, I discovered that in order to succeed with a product, you must truly get to know your customers and build something…

— Marc Benioff

Many companies forget what it means to make great products. After initial success, sales and marketing people take over and the product people eventually…

— Steve Jobs

When you're thinking about your next product or current product and wondering how to make it different so you don't have competition, understand the…

— Clayton Christensen

Every time we bring someone in we ensure that they are a strategic thinker, but even more important that they understand that if the…

— David Rose

Our development strategy is based on a deep understanding of our customers. They want high-quality products and good service.

— Liang Wengen

“Positioning your product against the slew of existing competitors is accomplished by adroitly picking the correct product features where you are better.”

— Steven Gary Blank

First, you must have entrepreneurs who fully grasp their customers. They understand their product so well because they themselves are customers. The second thing…

— Craig Sherman

If every customer is using your product "correctly", you'll never learn anything interesting about what to do next.

— Aaron Levie

Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to…

— Guy Kawasaki