Business Quote by Yvon Chouinard
“But I'm really trying to run this company like it is going to be here a hundred years from now. That's what's important.”
About This Quote
The quote emphasizes long‑term thinking in business, urging leaders to act as if the company will endure for centuries, prioritizing sustainability and legacy.
In simple terms: Think and act as if the company will last a hundred years.
Key Takeaway
Prioritize sustainable, future‑focused decisions.
Themes
sustainability
legacy
long‑term planning
entrepreneurship
Mood
thoughtful
strategic
Type
philosophical
business.
When to use this quote
- strategic planning
- corporate governance
- product development
- environmental initiatives
Key Concepts
intergenerational stewardship
ethical leadership
future orientation
Questions to Reflect On
- How can long‑term vision coexist with rapid innovation?
- What trade‑offs exist between durability and adaptability?
A Different Perspective
It may be unrealistic for fast‑changing markets that require agility.
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