Skip to content

Bait Quote by Dale Carnegie

“Personally I am very fond of strawberries and cream, but I have found that for some strange reason, fish prefer worms. So when I went fishing, I didn’t think about what I wanted. I thought about what they wanted. I didn't bait the hook with strawberries and cream. Rather, I dangled a worm or…” quote by Dale Carnegie
Download Open image
“Personally I am very fond of strawberries and cream, but I have found that for some strange reason, fish prefer worms. So when I went fishing, I didn’t think about what I wanted. I thought about what they wanted. I didn't bait the hook with strawberries and cream. Rather, I dangled a worm or grasshopper in front of the fish and said: "Wouldn't you like to have that?" Why not use the same common sense when fishing for people?”

Dale Carnegie

About This Quote

Source Book: How to Win Friends and Influence People, 1936

Understanding others' preferences leads to more effective persuasion than imposing your own desires.

In simple terms: Think of others' needs, not yours.

Key Takeaway

Tailor your approach to the audience.

Themes

communication influence empathy

Mood

thoughtful inspirational

Type

advice motivational

When to use this quote

  • sales pitches
  • leadership
  • teaching
  • negotiation
  • customer service

Key Concepts

psychology social dynamics motivation

Questions to Reflect On

  • How can you discover what your audience truly wants?
  • What assumptions might you be making about their needs?
A Different Perspective

If you ignore the audience's perspective, your message may fail.

2.3 out of 5 (3 ratings)

More by Dale Carnegie

Explore all 592 Dale Carnegie quotes

More Bait quotes

Browse all 241 Bait quotes