There are two brands of discontent: the brand that merely fosters greed and snarling and back-biting, and the brand that inspires greater… — B. C. Forbes Copy Share Image
Advertising ministers to the spiritual side of trade. It is great power that has been entrusted to your keeping which charges you… — Calvin Coolidge Copy Share Image
I've never done any advertising because I feel I am in a position of trust, and that has been very liberating — Delia Smith Copy Share Image
I don't believe in tricky advertising, I don't believe in cute advertising, I don't believe in comic advertising. The people who perpetrate… — David Ogilvy Copy Share Image
“Product distinctions, the historic centerpiece of product marketing, exist only briefly—and in the prospects’ minds, often not at all.” — Harry Beckwith Copy Share Image
Advertising will get more and more targeted until it disappears, because perfectly targeted advertising is just information. — Dave Winer Copy Share Image
It normally takes decades to build a brand... It's the forgetting of the old truth that allows a person to accept a… — Al Ries Copy Share Image
Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more… — Michael Schudson Copy Share Image
A brand is a living entity-and it is enriched or undermined cumulatively over time, the product of a thousand small gestures. — Michael Eisner Copy Share Image
“A distinctive appearance and a simple set of characteristics lead to an extremely flexible brand. (pg. 38)” — Woodrow Phoenix Copy Share Image
The brands that you can put on children's pajamas, ones that give moms a feeling of warmth and comfort, are in short… — Haim Saban Copy Share Image
We are on the cusp of a marketing revolution. And it's being led by YOU. — Mark Schaefer Copy Share Image
Advertising agencies don't care about a better world in the end. They are servants of their client: what the client wants is… — Oliviero Toscani Copy Share Image
“set off a marketing frenzy, during which the heroine’s name was bestowed upon a hat, several shoe designs, candy, toothpaste, soap, a… — Harold Schechter Copy Share Image
Fact is, the work place to a great extent is "where we live." We need star accountants. Boffo saleswomen. Over-the-top creatives in… — Tom Peters Copy Share Image
Genre boundaries are good for marketing but they all but disappear when you're a player. — Esperanza Spalding Copy Share Image
If 'Spectator Business' works, we will continue this brand extension strategy and look at everything from 'Spectator Arts' to 'Spectator Style and… — Andrew Neil Copy Share Image
When you have the chance to present yourself vocally, you realize a kind of brand develops around that vocal, and you start… — Josh Groban Copy Share Image
“Create your own future; you are your own artisan. Promote your own brand; you are your own marketer! You've got the hands… — Israelmore Ayivor Copy Share Image
“Meanwhile, large corporations have invented a Web genre that combines and remediates a number of forms, including the promotional ad or brochure,… — Jay David Bolter Copy Share Image
Too many companies want their brands to reflect some idealised, perfected image of themselves. As a consequence, their brands acquire no texture,… — Richard Branson Copy Share Image
News is something somebody doesn't want printed; all else is advertising. — Anonymous Copy Share Image
Don's Mancini father was an advertising executive and I think Don really grew up and all of that stayed in his head.… — David Kirschner Copy Share Image
