Advertising Quote by Jef I Richards

Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.

— Leo Burnett

Advertising is not merely an assembly of competing messages; it is a language itself which is always being used to make the same general…

— John Berger

Advertising is in essence simply a means of communication through mass media which is available to anyone who can pay for it. It is,…

— John Treasure

Advertising is, actually, a simple phenomenon in terms of economics. It is merely a substitute for a personal sales force - an extension, if…

— Rosser Reeves

I suspect that there is no other single profession that does more to contribute to our annoying linguistic convolutions than advertising, unless it's politics.

— Jef I Richards

Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they…

— David Ogilvy

Advertising is simply a use of the right of the manufacture to present his case and to employ the same arts of appeal and…

— Raymond Rubicam

Advertising is the edge of what people know how to do and of human experience and it explains the latest ways progress has changed…

— Jaron Lanier

Ads are not written to entertain. When they do, those entertainment seekers rare little likely to be the people whom you want. This is…

— Claude C. Hopkins

Advertising is salesmanship mass produced. No one would bother to use advertising if he could talk to all his prospects face-to-face. But he can't.

— Morris Hite

“Instead, by creating associations that exist out in the broader culture—not just in our own heads, but in the heads of third parties—ads turn…

— Kevin Simler

Advertising is about norms and values, aspirations and prejudices. It is about culture.

— Anil Ambani