Marketing Quotes · Page 60

News is something someone, somewhere, wants to keep out of the papers; the rest is just free advertising.

— Adage

Increasingly, search is our mechanism for how we understand ourselves, our world, and our place within it.

— John Battelle

When you use the term 'cost per lead' you make marketing a cost center. Instead say 'investment per lead.'

— Jon Miller

You can't make money on advertising; you just have to seed the clouds. What you're after is word of mouth.

— Mitch Leigh

Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.

— David Ogilvy

“Your personal brand follows you wherever you go and sometimes even lingers behind when you leave a room.”

— Jackie Cantoni

When you're in the car, how well you do is down to you and you alone-no band, no management, no marketing.

— Nick Mason

What college boils down to is a brand name stamped on the graduate for the benefit of corporate consumers.

— Theodore Beale

Marketing is what gets you noticed, and that side of it something - this side of it, if you like, doing interviews…

— Rowan Atkinson

Brands mature over time, like a marriage. The bond you feel with your spouse is different than when you first met each…

— Gary Vaynerchuk

“Value-based segmentation combined with event-driven marketing, to give customers the right product marketing at the right time, can increase performance by another…

— Mark Jeffery

Advertising ... is a parasitic activity; it forces goods for which there is no real need or demand on a foolish or…

— Ann Bridge

Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on…

— Howard Schultz

I came to the big city and I started to get involved in the punk scene and stuff, and I wanted to…

— Seth

The problem for independent filmmakers is that huge companies control all the promotion, all the advertising. Hollywood films' advertising budgets are as…

— Robert Kane Pappas

I don't really have guilty pleasures. Anything musically that I fully, fully believe, is good no matter who the artist is, no…

— Solange Knowles

Someone else who liked what I did might turn around and say, "She's reworking and rethinking everything. She could just be making…

— Tracey Emin

I played a major role in the spread of crack cocaine, the marketing of crack cocaine, the glamorization of crack cocaine. But…

— Rick Ross

I'm a big believer in free speech. Common Sense's motto is sanity, not censorship. But I'm over the age of 18, and…

— Jim Steyer

“An increasing number of people are taking advantage of having a leg up on their competition by branding themselves as "the expert"…

— Kytka Hilmar-Jezek

“Owners of premium brands can charge more for their offerings, but the owners of two-sided networks want to pay to sellers as…

— Andrew McAfee

I found marketing to be highly descriptive and prescriptive, without much of a foundation in deep research. I brought in economics, organization…

— Philip Kotler

“This shows that price is imperative for all FMCG retailers. They must always do two things well: Be genuinely price competitive on…

— Greg Thain

Then you see something like the Gucci advertising and you're like, "Yes!" It gives you confidence because you feel like you're not…

— Gucci Westman

“Without sense of purpose and clear direction of your life, you will only be building a fake brand of you”

— Bernard Kelvin Clive

Get a life. A real life. Not a manic pursuit of the next promotion, the bigger paycheck, the larger house.

— Anna Quindlen

The surest foundation of a manufacturing concern is quality. After that, and a long way after, comes cost.

— Andrew Carnegie

If I'm in London I might meet with the fashion brands I work with or be at Vogue, where I'm a contributor.

— Emma Weymouth

Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'

— Leo Burnett

“When buyers don’t know anything about your brand, they use your price as a strong indication of quality.”

— Marlene Jensen

I do get a lot of offers for endorsing a brand, but for me, the credibility of the brand matters the most.

— Radhika Apte

It gets boring to me when people talk about clothing brands or what boat they're going to buy next summer.

— Natassia Malthe

Brand handling synergy means developing and communicating your company's values and identity consistently.

— Martin Lindstrom

The fact is, everyone is in sales. Whatever area you work in, you do have clients and you do need to sell.

— Jay Abraham

Johnson Publishing offered me an opportunity to build back iconic brands like 'Ebony' and 'Jet' magazines.

— Desiree Rogers

Infiniti ads are part of an exciting new trend called "Advertising Whose Sole Purpose Is to Irritate You."

— Dave Barry

President Trump is a brand. President Trump is more popular than Republicans in Congress among Republicans.

— Tamara Keith

“To have your brand ingrained in the hearts of clients & customers requires empathy – humanize your brand.”

— Bernard Kelvin Clive

I am working as BJP President in Delhi. I earn money by singing, acting, dancing etc. I have a brand value.

— Manoj Tiwari

“Maloney / Chris Maloney Corporate Social Responsibility adds value to the brand and corporate reputation.”

— Anonymous