Customer Quote by Ritu Ghatourey
“Rule 1: The customer is always right. Rule 2: If the customer is wrong, please refer to rule 1.”
About This Quote
The quote humorously highlights the paradox of customer service policies that claim the customer is always right, even when they are wrong, exposing the absurdity of blind adherence.
In simple terms: It points out the absurdity of always saying the customer is right.
Question policies that allow blind compliance.
Themes
Mood
Type
When to use this quote
- call centers
- retail
- online support
- complaint handling
Key Concepts
Questions to Reflect On
- How can companies balance customer respect with realistic expectations?
- What alternatives exist to “the customer is always right”?
Blindly following rules can erode employee morale and service quality.