Skip to content

Clients and customers Quote by Stew Leonard

“Rule 1: The customer is always right. Rule 2: If the customer is ever wrong, re-read Rule 1.” quote by Stew Leonard
Download Open image
“Rule 1: The customer is always right. Rule 2: If the customer is ever wrong, re-read Rule 1.”

Stew Leonard

About This Quote

Highlights the paradox of customer‑centric policies, emphasizing that even when customers err, the service mindset must stay unwavering.

In simple terms: Customer focus must stay consistent

Key Takeaway

Prioritize service over being right

Themes

customer service paradox mindset loyalty humility

Mood

determined light‑hearted critical

Type

aphor maxim humorous

When to use this quote

  • handling complaints
  • training staff
  • designing service scripts

Key Concepts

service philosophy customer expectations organizational culture

Practical Applications

  • customer support training
  • policy drafting

Questions to Reflect On

  • How can a company balance empathy with accountability?
  • What safeguards prevent abuse of 'always right' policies?
A Different Perspective

If customers are consistently wrong, the business may suffer from enabling bad behavior.

3.6 out of 5 (6 ratings)

More Clients and customers quotes

Browse all 15 Clients and customers quotes