Battleground Quote by Jerry Gregoire
“The customer experience is the next competitive battleground.”
About This Quote
Source Business Conference Keynote, 2015
Customer experience will become the primary arena for competition.
In simple terms: CX is the new battlefield.
Prioritize exceptional customer experiences.
Themes
Mood
Type
When to use this quote
- retail
- e‑commerce
- service industry
- strategic planning
Key Concepts
Questions to Reflect On
- How can we measure CX success?
- What barriers exist to improving CX?
Implementing CX changes can be costly and complex.