Business Quote by Peter Drucker

A sustaining innovation makes better products that you can sell for better profits to your best customers.

— Clayton Christensen

“Innovation is an important business capability to catalyze the business’s long-term prosperity.”

— Pearl Zhu

Innovation is the creation and delivery of new customer value in the marketplace.

— Michael J. Gelb

“In essence, innovation is the use of something that is new and unique, and you are able to create its business value.”

— Pearl Zhu

“Technically speaking, innovation is the process of creating a product or service solution that delivers significant new customer value.”

— Anthony Ulwick

Most of us understand that innovation is enormously important. It's the only insurance against irrelevance. It's the only guarantee of long-term customer loyalty. It's…

— Gary Hamel

“Innovation is key to success not numbers and re-production of same slightly modified products & services !”

— Manos Abou Chabke

Innovation is new stuff that is made useful.

— Max McKeown

“Product innovation, or service innovation, which is the most common type of innovation, results from improvements that are made to existing products and services.”

— Anthony Ulwick

“Innovation is a unique business capability to reinvent business, but not to reinvent the wheels”

— Pearl Zhu

Innovation is taking two things that already exist and putting them together in a new way.

— Tom Freston

“Putting the customer’s needs first makes innovation possible”

— Jose Betancur