Computers Quote by Nir Eyal
![“Slot machines provide a classic example of variable rewards of the hunt. Gamblers plunk $1 billion per day into slot machines in American casinos, which is a testament to the machines’ power to compel players.[lxxxiv] By awarding money in random intervals, games of chance entice players with the…” quote by Nir Eyal](https://sms4smile.com/quotes/img-quotes/624/nir-eyal-1258_computers_slot-machines-provide-a-classic-example_2229910.jpg)
““Slot machines provide a classic example of variable rewards of the hunt. Gamblers plunk $1 billion per day into slot machines in American casinos, which is a testament to the machines’ power to compel players.[lxxxiv] By awarding money in random intervals, games of chance entice players with the prospect of a jackpot. Of course, winning is entirely outside the gambler’s control — yet the pursuit can be intoxicating.””
About This Quote
Variable‑reward systems exploit human craving for unpredictable gains, driving compulsive behavior.
In simple terms: Random rewards make us chase endlessly.
Key Takeaway
Limit exposure to such systems.
Themes
addiction
psychology
design
behavioral economics
Mood
cautious
thoughtful
Type
educational
critical
When to use this quote
- online gambling
- social media
- mobile gaming
- marketing tactics
Key Concepts
variable reinforcement
habit loops
gamification
Questions to Reflect On
- How do you break the cycle of random reward?
- What alternatives satisfy the same drive?
A Different Perspective
Awareness alone may not curb deep‑rooted habits.
![“Research shows that levels of the neurotransmitter dopamine surge when the brain is expecting a reward.[xi] Introducing variability multiplies the effect, creating a focused state, which suppresses the areas of the brain associated with judgment and reason while activating the parts associated…” quote by Nir Eyal](https://sms4smile.com/quotes/img-quotes/3fa/nir-eyal-1258_computers_research-shows-that-levels-of-the-neurot_323768.jpg)
![“Instead of asking ‘what problem should I solve?’ ask ‘what problem do I wish someone else would solve for me?’”[cxxxi]” quote by Nir Eyal](https://sms4smile.com/quotes/img-quotes/805/nir-eyal-1258_problem-solving_instead-of-asking-what-problem-should-i_78727.jpg)
