Attributes Quote by Jonathan Ive
“It's just easier to talk about product attributes that you can measure with a number. Focus on price, screen size, that's easy. But there's a more difficult path, and that's to make better products, ones where maybe you can't measure their value empirically.”
About This Quote
Source Speech: Design philosophy talk, date unknown
Design should aim beyond quantifiable specs, seeking intangible value and user experience.
In simple terms: Design beyond numbers.
Key Takeaway
Prioritize user experience over metrics.
Themes
design
value
experience
Mood
inspirational
pragmatic
Type
philosophical
practical
When to use this quote
- product development
- innovation strategy
- user testing
Key Concepts
human-centered design
intangible quality
Questions to Reflect On
- How can we assess intangible product value?
- What metrics could capture user delight?
A Different Perspective
Measuring intangible value can be subjective.
