Amount Quote by Tom Peters
“'In Search of Excellence' was an afterthought, the runt of the McKinsey consulting litter, a hip-pocket project that was never supposed to amount to much.”
About This Quote
Source Book: In Search of Excellence, 1982
The book was considered a minor, overlooked project within a larger consulting firm, not expected to achieve major impact.
In simple terms: A low‑profile project not expected to succeed.
Recognize hidden value in seemingly minor initiatives.
Themes
Mood
Type
When to use this quote
- startup ventures
- internal R&D
- pilot programs
- creative brainstorming
Key Concepts
Questions to Reflect On
- What unnoticed projects could become transformative?
- How to nurture low‑key ideas?
Success may still be limited by resources.