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Memory Quote by Nir Eyal

“In the case of internal triggers, the information about what to do next is encoded as a learned association in the user’s memory.” quote by Nir Eyal — Download Open image

““In the case of internal triggers, the information about what to do next is encoded as a learned association in the user’s memory.””

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Memory

More by Nir Eyal

“Imagine a time when your mobile phone rang but you didn’t answer it. Why not? Perhaps the phone was buried in a bag, making it difficult to reach. In this case your inability to easily answer the call inhibited the action. Your ability was limited. Maybe you thought the caller was a telemarketer, someone you did not want to speak…

“For an example of how perception of a limited supply can increase sales, look no further than Amazon.com. My recent search for a DVD revealed there were “only 14 left in stock” (figure 18), while a search for a book I’ve had my eye on says only three copies remain. Is the world’s largest online retailer almost sold out of…

“all humans are motivated to seek pleasure and avoid pain, to seek hope and avoid fear, and finally, to seek social acceptance and avoid…

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“The more users invest in a product through tiny bits of work, the more valuable the product becomes in their lives and the less…

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“Twitter The “feed” has become a social staple of many online products. The stream of limitless information displayed in a scrolling interface makes for a compelling reward of the hunt. The Twitter timeline, for example, is filled with a mix of both mundane and relevant content. This variety creates an enticingly unpredictable user experience. On occasion a user might find…

“Once a technology has created an association in users’ minds that the product is the solution of choice, they return on their own, no…

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“Instead of asking ‘what problem should I solve?’ ask ‘what problem do I wish someone else would solve for me?’”[cxxxi]”

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“Storing Value Unlike physical goods in the real world, the software that runs our technology products can adapt itself to our needs. To become better with use, habit-forming technology utilizes investments users make in the product to enhance the experience. The stored value users put into the product increases the likelihood they will use it again in the future and…

“From the follower side of the equation, the more Twitter users curate the list of people they follow, the better the service will be…

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“When bored, many people seek excitement and turn to dramatic news headlines. When we feel overly stressed we seek calm, perhaps finding relief in sites like Pinterest. When we feel lonely, destinations like Facebook and Twitter provide instant social connections. To ameliorate the sensation of uncertainty, Google is just a click away. Email, perhaps the mother of all habit-forming technology,…

“Remember and Share - Action is the second step in The Hook. - The action is the simplest behavior in anticipation of reward. - As described by the Dr. BJ Fogg’s Behavior Model: - For any behavior to occur, a trigger must be present at the same time as the user has sufficient ability and motivation to take action. -…

Habit-forming products often start as nice-to-haves, but once the habit is formed, they become must-haves.

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Explore all 262 Nir Eyal quotes

More Memory quotes

I was 3-years-old - to this day it is a vivid memory. My family and I were on a boat, catching fish. As one fish was caught, he was writhing, then he was thrown against the side of the boat. You couldn't disguise what it was. This was what we did to animals to eat them. The animal went from…

Joaquin Phoenix

“Maybe there is something when it all ends. Maybe there is memory, memory of the person you loved, when you lived. Maybe this is…

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In literature and art memory is a synonym for invention. It is the life-blood of imagination, which faints and dies when the veins are…

Robert Aris Willmott

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Memory is funny. Once you hit a vein the problem is not how to remember but how to control the flow.

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Once upon a time. Ah forget it.

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I am told many children block out the memory of trauma. In fact, the healing process can only truly begin when we are willing…

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“The whole town rushed outside to celebrate this crowded minute when the time of suffering had ended and the time of forgetting had not…

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I have a memory like an elephant. I remember every elephant I've ever met.

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Your memory is a monster; you forget - it doesn't. It simply files things away. It keeps things for you, or hides things from…

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My first Olympics memory was watching Haile Gebrselassie in Sydney 2000. His sprint finish to defend his title really moved me.

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That old man dies prematurely whose memory records no benefits conferred. They only have lived long who have lived virtuously.

Richard Brinsley Sheridan

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My greatest memories as a kid were playing sports with my dad and watching sports with my dad.

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