May Quote by Leo Bogart Download Open image “Advertisements may be evaluated scientifically; they cannot be created scientifically.” — Leo Bogart ★ ★ ★ ★ ★ 2.4 out of 5 (3 ratings) Copy quoteShare May
Scientific advertising has altered many old plans and conceptions. It has proved many long established methods to be folly — Claude C. Hopkins Copy Share Image
Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. — William Bernbach Copy Share Image
Advertising isn't a science. It's persuasion. And persuasion is an art. — William Bernbach Copy Share Image
The time has come when advertising has in some hands reached the status of a science. — Claude C. Hopkins Copy Share Image
The time has come when advertising in some hands has reached the status of a science. — Claude C. Hopkins Copy Share Image
Advertising justifies its existence when used in the public interest-it is much too powerful a tool to use solely for commercial purposes. — Howard Gossage Copy Share Image
Advertising may be described as the science of arresting the human intelligence long enough to get money from it. — Stephen Leacock Copy Share Image
“If ads are about selling things, they are not only about selling things; their images can carry symbolic meanings, transmit messages, and create moods… — John Jervis Copy Share Image
In the end, advertising rests upon the fact that consumers are a fickle and superstitious mob, incapable of any real judgment as to what… — Walter Lippmann Copy Share Image
“Advertising is a craft executed by people who aspire to be artists, but is assessed by those who aspire to be scientists. I cannot… — Luke Sullivan Copy Share Image
In general, the public knowledge base and thus decision-making behaviors are far more influenced by advertisement than with current science. — David Perlmutter Copy Share Image
The Great Idea in advertising is far more than the sum of the recognition scores, the ratings and all the other superficial indicators of… — Leo Bogart Copy Share Image
There is something more important than any ultimate weapon. That is the ultimate position-the position of total control over Earth that lies somewhere out… — Lyndon B. Johnson Copy Share Image
Many individuals spend a considerable portion of their lifetimes in terror of one imagined catastrophe or another. The classic is that your immortal soul… — L. Neil Smith Copy Share Image
It is said that history turns on small hinges. A human career, too, results from an accumulating series of decisions about large and small… — Norman Vincent Peale Copy Share Image
You've touched people and known it. You've touched people and never may know it. Either way, you have something to give. It is in… — Laura Schlessinger Copy Share Image
For successful education there must always be a certain freshness in the knowledge dealt with. It must be either new in itself or invested… — Alfred North Whitehead Copy Share Image
So many things beat upon us in a lifetime that simply enduring may seem almost beyond us… But the test a loving God has… — Henry B. Eyring Copy Share Image
the appetite for thinking must be regulated, as all sensible people know, for it may stifle one's life. — Susan Sontag Copy Share Image
Then come to realize that you're making mountains out of molehills. Realize how petty you've become. Sure, it may feel like you can't get… — Jay Asher Copy Share Image
She smiled, if he could see that, and waited for him to ask the real question. But he was silent. He wanted her to… — Sharon Shinn Copy Share Image
A lot of indigenous cultures are deeply involved in working with ancestor spirits, elemental spirits, and demons. Many of these cultures feel that, if… — Daniel Pinchbeck Copy Share Image
If you are well-mannered towards those whose views are similar to yours, you may be said to exhibit a fairly good character. But, if… — Anonymous Copy Share Image
I am convinced that we will never build a democratic state based on rule of law if we do not at the same time… — Vaclav Havel Copy Share Image