Benefits Quote by Eric Ries
“Lean thinking defines value as providing benefit to the customer; anything else is waste.”
About This Quote
Source Book: The Lean Startup, 2011
Lean thinking defines value as delivering benefit to the customer, treating everything else as waste to be eliminated.
In simple terms: Value = customer benefit; waste = everything else.
Eliminate waste, focus on customer value.
Themes
Mood
Type
When to use this quote
- product development
- process improvement
- startup scaling
- continuous improvement
Key Concepts
Questions to Reflect On
- How do you identify waste in your process?
- What truly benefits your customer?
May overlook intangible value.