A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one… — Seth Godin Copy Share Image
“Bear it in mind that when you have no brand, “no brand” is your brand and that’s a negative brand!” — Israelmore Ayivor Copy Share Image
“Bury My Heart is "a life-altering approach to turning managers into unconditionally committed leaders.” — Stan Slap Copy Share Image
“If you want to go big in the business world, you need to have the right product at the right time.” — Pooja Agnihotri Copy Share Image
“Your brand will be called on upon when it's needed. When it's not needed at the moment, keep it safely till it's… — Israelmore Ayivor Copy Share Image
“Demanding change and justice is worlds different from devoting time and efforts to making those changes and creating that justice.” — Loren Weisman Copy Share Image
“The thing is, we can't build a successful brand unless we understand ourselves and our audience, because we as stakeholders are the… — Ahmed AlAnsari Copy Share Image
“People, there's no such thing as, THE BEST CAMERA BRAND, but yes there will always be THE BEST CAMERA AT ANY GIVEN… — Ashraf Saharudin Copy Share Image
A successful branding program is based on the concept of singularity. It creates in the mind of the prospect the perception that… — Al Ries Copy Share Image
I'm going to be bringing people into the public diplomacy function of the department who are going to change from just selling… — Colin Powell Copy Share Image
“If you were to spend your own time and money to hire a consultant, coach, or trainer, wouldn’t it give you more… — Susan C. Young Copy Share Image
“I have more than 6670 employees spread across the length and breadth of the country who live and experience the brand 'Bajaj… — Tapan Singhel Copy Share Image
“There is no better way to find out the true heart, honor, and professionalism of a person, than seeing how they handle… — Loren Weisman Copy Share Image
“Does your appearance accurately convey the message of who you are that you are trying to get across? When trying to make… — Susan C. Young Copy Share Image
What I really, hugely, and antagonistically dislike is the attempt to quantify the unquantifiable. And if you are a branding consultant, you… — Wally Olins Copy Share Image
In any branding strategy, you need to figure out what is the image you want to project. Then behave accordingly. And above… — Jeffrey Pfeffer Copy Share Image
The key to branding, especially for smaller firms, is to focus on a limited number of issue areas and develop superb expertise… — Philip Kotler Copy Share Image
“Prepare for Success. Feel the satisfaction and power of having your act together! Get organized beforehand to get better results. Prior Planning… — Susan C. Young Copy Share Image
Mass advertising can help build brands, but authenticity is what makes them last. If people believe they share values with a company,… — Howard Schultz Copy Share Image
“A Bombshell commands attention for her business with a strong culture, consistent branding, and simple, no-to-low cost marketing.” — Amber Hurdle Copy Share Image
Feminism doesn't need re-branding. It names a problem and it is an uncomfortable truth for many — Caroline Criado-Perez Copy Share Image
“Text, images, and video are the paint swatches of 21st-century artists — with a single catch: this form of art has to… — Laura Busche Copy Share Image
An entrepreneur is a leader of excellence, trailblazer and pioneer who constantly brings change to their generation. — Onyi Anyado Copy Share Image
“Be and Do what it takes to Have superb results. Nurture a mindset that works for you, rather than against you. Your… — Susan C. Young Copy Share Image
“Beautiful mosaics are made of broken or torn material. The most spectacular personal brands are compilations of the same.” — Ryan Lilly Copy Share Image
When we opened the original store it was a completely new venture for us and we didn't really know what to expect… — Ben Francis Copy Share Image
“The question is not how to get managers’ emotional commitment but why manager’s don’t give it even if they like their company.” — Stan Slap Copy Share Image
Branding is quite an important thing. As an artist, you want to be able to explore facets of yourself. — Nick Offerman Copy Share Image
“Corporate & personal branding both require storytelling to be captivating. Stories provide context, meaning & the opportunity for relationship.” — Ryan Lilly Copy Share Image
“Making a great first impression is not an accident, and with a little planning, experimentation, and application, you can transform your style,… — Susan C. Young Copy Share Image
I'm on a mission to make people aware that I'm not a solo artist. I'm sometimes challenged by the branding of Tim… — Tim Crouch Copy Share Image
The goal here is to build a brand around social relevance in media (with his Participant Productions company). — Jeffrey Skoll Copy Share Image
We had a branding problem. We have allowed ourselves to be branded by our tragedies. If you said 'Oklahoma City,' chances are… — Mick Cornett Copy Share Image
“First make your business itself a brand and then every product you create will be accepted as a brand.” — Amit Kalantri Copy Share Image
“Since your habits and hygiene will all help you feel great, look great, and improve the quality of your life, isn’t it… — Susan C. Young Copy Share Image
“For the sake of your dreams, don't create negative brands for yourself, else you scare away opportunities that are meant to be… — Israelmore Ayivor Copy Share Image
It's quite extraordinary that a recourse (branding/identity) which is generally regarded as so significant, and is now so ubiquitous, is so little… — Wally Olins Copy Share Image
“Be on time! If you have a 15-minute appointment—keep it at fifteen minutes unless there is mutual agreement to continue.” — Susan C. Young Copy Share Image
“Getting an education is not only a matter of checking the boxes as your life progresses; it is a gift which can… — Susan C. Young Copy Share Image
Forget 'branding' and 'positioning.' Once you understand customer behavior, everything else falls into place. — Thomas G. Stemberg Copy Share Image