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Advantage Quote by Jonathan Ive

“It is sad that so many designers don't know how to make. CAD software can make a bad design look palatable! It is sad that four years can be spent on a 3D design course without making anything! People who are great at designing and making have a great advantage.” quote by Jonathan Ive
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“It is sad that so many designers don't know how to make. CAD software can make a bad design look palatable! It is sad that four years can be spent on a 3D design course without making anything! People who are great at designing and making have a great advantage.”

Jonathan Ive

About This Quote

Source Interview: Design Talk, 2015

Highlights the gap between design theory and practical execution, stressing hands‑on skill.

In simple terms: Design knowledge isn’t enough without making things.

Key Takeaway

Prioritize making over just learning design.

Themes

design skill practice education

Mood

critical inspirational

Type

advice reflective

When to use this quote

  • product development
  • student projects
  • engineering teams
  • creative workshops

Key Concepts

Design thinking craftsmanship

Questions to Reflect On

  • How can designers integrate making into learning?
  • What barriers prevent hands‑on practice?
A Different Perspective

Overemphasis on theory can stall innovation.

2.4 out of 5 (10 ratings)

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