Customer Quote by Jeb Blount
““in sales, activity drives everything—that’s the law. Activity is the hard work of sales and it is the price you pay for your commission checks. Activities include: Cold calling, first-time visits, follow-up calls, product demonstrations, walk-throughs, test drives, site visits, open houses, tours, presentations, proposals, referrals, direct mail, and so forth. The fact is, if you have enough activity, you will at least sell something, even if you do everything else wrong. If you have no activity, but do everything else right, you will sell nothing.””
About This Quote
Source Book: Fanatical Prospecting by Jeb Blount, 2015
Consistent, high‑volume sales activity generates results even when other skills are lacking; inactivity guarantees failure.
In simple terms: Activity creates sales; inactivity kills sales.
Prioritize daily outreach actions.
Themes
Mood
Type
When to use this quote
- cold calling
- follow‑up calls
- product demos
- site visits
- presentations
- referrals
Key Concepts
Questions to Reflect On
- How can you balance quantity with quality in outreach?
- What metrics will you track to ensure activity translates to sales?
Even with activity, poor execution can waste effort and damage reputation.