Ass Quote by James French

I also like to use a sensational headline. Many people read blogs in aggregators, which generally show only the headline. So you have to…

— Fred Wilson

If you only have one shot at writing a headline, there's a lot of pressure.

— Eli Pariser

The business of judging a headline AFTER you read the copy is wrong. It takes for granted that everybody reads the copy.

— John Caples

If you are going to emphasize certain words in the headline, be sure that they are the words that say something.

— John Caples

A good quotation must be a complete entity. It must be like a headline - sharp, clear, whole.

— Ayn Rand

Exposed! shines a harsh light on the myriad horrors of modern society and reports back from the fearful frontlines with wicked wit and paranoid…

— Jeremy Robert Johnson

I don't need a sensationalized headline to sell music or to bring attention to my music. It's the music and it's always been about…

— Big Boi

Headlines, in a way, are what mislead you because bad news is a headline, and gradual improvement is not.

— Bill Gates

The headline is the most important element in most advertisements. It is the telegram which decides the reader whether to read the copy.

— David Ogilvy

Based on hundreds of tests conducted, a good headline can be as much as 17 times more effective than a so-so headline. And this…

— Ted Nicholas

You are reading a bold and universal headline which says ,’I am here, I am here, I am here.

— Kurt Vonnegut

If the headline is a good one, it is a relatively simple matter to write the copy.

— John Caples

A long headline that really says something is more effective than a brief heading that says nothing.

— John Caples

When this is over, the media will lose interest [in the relationship]. There’ll be nothing to say. It won’t fit into a headline anymore.…

— Robert Pattinson

Every copywriter knows what it is to struggle with a copy for hours, for days - fixing it, polishing it, rearranging it. We have…

— John Caples